who we are + what we do
In short, Focus is a highly-skilled and award-winning design and communications firm, providing its clients with dynamic website and online digital solutions, creative and effective graphic design, results-driven marketing and advertising, and stunning photography. We have had the honor and pleasure of receiving recognition from many peer and industry organizations, including the Illinois Office of Tourism, the Chicago Advertising Club, The American Advertising Federation, Financial World Magazine, and the Association of Publicly Traded Companies. Founded in 1999 by Principal and Creative Director Rick Masterson, Focus is based in Dixon, Illinois, and has provided its wide range of services to a wide variety of clients, organizations and sectors, including:
• Banking and Financial Services
• Conservation and Conservancy
• Manufacturing and Distribution
• Child Advocacy
• Golf and Golf Courses
• Municipal and Government
• Tourism and Hospitality
• Restaurant and Pub
• Contracting and Construction Services
• Healthcare
• Legal
• Park Districts / Forest Preserves
• Agricultural
• Human Services
• Artists
our work
Samples of our work are presented below. Hover above the thumbnail images to learn more and click on them to enlarge.

Lost Nation Golf Club



Fundraising Street Light Banners for Dixon (IL) Main Street Nonprofit Organization


Client: Allied-Locke

Client: The Law Office of Paul Whitcombe

36-page Visitor's Guide for Blackhawk Waterways CVB


Client: Phil's Fresh Eggs

Client: Byron Bank

Byron Forest Preserve District

Client: Lost Nation Golf Club



Castle Rock Overlook near Oregon, IL


Client: Everest Hospitality



The Prairie Grass Pub



Client: St. Marys Cement

Client: Elco Textron








Client: Elco Textron


Client: Donald Reed, Sculptor

Midwest Living Magazine / Blackhawk Waterways CVB

PrairieView Golf Club / Byron, IL

Client: Focus House

Client: Michigan Fineblanking Manufacturer
